At ÀWA Marketplace, we understand that you are looking for luxury, eco-friendly, melanin-embracing items. And that is why we exist – to provide essential information about brands, ingredients and products to help you make smart choices.

At ÀWA Marketplace, we celebrate:

Black translational wealth.

Black mental health.

Black wellness.

Black peace.

Black lives.

Black skin.

Black hair.

Black love.

We live and breathe our values in everything we do. Through conscious business practices and empowering initiatives, we are creating a world where we scratch the toxic and embrace the natural.

As part of our commitment to help you along your holistic lifestyle journey, we have thoughtfully selected non-toxic, cruelty-free, plant-based products from Black artisans around the world.

So we created a Scratch It list. If you see these ingredients, scratch it off your list because you bet we won’t have it here. Period.

With that being said, you will never find the following ingredients in any products on ÀWA Marketplace.

• Aluminum
• Diathanolamine (DEA), Monoethanoalmine (MEA), and Triethanolamine (TEA)
• DMDM Hydantoin & Urea (Imidazolindinyl & diazolidinyl urea)
• Mineral Oil
• Parabens (Methyl, Butyl, Ethyl, Propyl)
• Polyethylene glycol (PEG)
• Phthalates
• Propylene Glycol (PG) & Butylene Glycol
• Siloxanes
• Sodium Lauryl Sulfates (SIS) & Sodium Laureth Sulfate (SLES) & Ammonium Lauryl Sulfate
• Synthetic Fragrances (Parfum)
• Triclosan & Triclocarban
• Formaldehyde & Formaldehyde releasers
  • Bronopol & quaternium-15
• Coal Tar
• Ethylenediaminetetraacetic Acid (EDTA)
• BHA & BHT
• Hydroquinone
• Methylisothiazolinone and Methylchloroisothiazolinone
• Toluene
• Lead
• Otinoxate
• Octinoxate
• Homosalate
• Talc
• Polytetrafluoroethylene (PTFE) (Teflon)
• PFAs & PFCs
• Oxybenzone & Avobenzone
• Benzalkonium Chloride
• Resorcinol
• Carbon Black
• Silicones
• Petroleum jelly
• PVP/VA copolymer
• Synthetic colors and dyes
• Sodium hydroxide
• Cocamidopropyl betaine
• Diethanolamine
• Dimethicone
• Isopropyl Alcohol
• Dimethicone
• Retinyl palmitate
• Selenium sulfide