How to Spot Products That Use Buzzwords Such as “Plant-Based”, “Vegan”, & “Sustainable” but Have No Validity
It's no secret that we are constantly bombarded with marketing and advertising. Nowadays, it appears that even thinking about skincare will result in a barrage of advertisements and sponsored posts on social media. But how…
(read more)Look Out For These Red Flags in the Plant-Based Personal Care & Beauty Industry
In an ideal world, beauty product labels would be simple and accurate. This isn't always the case: cosmetics marketing is littered with broad phrases, imprecise directions, and dubious claims. However, it is critical for consumers…
(read more)What Does Plant-Based Really Mean & What is the Science Behind it?
By now, we've all heard of plant-based skincare. Most of us look for words like "cruelty-free" and "natural" on labels when purchasing personal care and wellness items, especially skincare. Have you ever thought about why…
(read more)CBD in Skincare- Pros & Cons
Recently, there has been plenty of buzz surrounding CBD-infused skin care products. Cannabidiol, or CBD, is a natural chemical that is found in Cannabis sativa plants, such as marijuana and hemp. It can be found…
(read more)